We don’t share data from leaked internal memos
This is not us:
People should be happy we’re talking about them. Not scared about what we might find.
We cover digital-first businesses, rather than offline services with an online element.
That’s it.
We cover digital first brands that you or I have a chance to build no matter where we are in the world.
Thousands of other publications talk about offline businesses. We don’t.
For the most part, we trust the revenue numbers people share.
If someone is open about their sites, background and success, we’ll likely trust them. Unless their sharing of revenue is primarily used to sell a course or service promising similar success.
We have no problem with courses – some of the most successful people in the world shares their insights in Ted talks, on Masterclass, etc.
We’ll always make it clear when a source of revenue is from that person themselves, so you can come to your own conclusions.
We're a small bootstrapped team, trying to share some of the best SEO insights and niche opportunities on the internet. Clicking the heart tells us what you enjoy reading. Social sharing is appreciated (and always noticed). – Glen Allsopp