10 Social Media Business Success Stories (With Revenue Numbers)

1. Thread Creator
2. EasyGen
3. Supergrow
4. Megaphone
5. Pallyy
6. ContentStudio
7. Typefully
8. Expandi
9. MagicLinks
10. Linktree

Thread Creator: $1,100 in Monthly Recurring Revenue

X (Twitter) scheduler for brands and professionals

Thread Creator was acquired by Tim Bennetto in 2023 to help users create and schedule tweets.

Customers can use the tool to put together threads or individual tweets on X in just seconds. Thread Creator also allows users to connect multiple X accounts and manage them from one dashboard.

A free account option allows customers to plan five tweets each month. Or there is an unlimited tier priced at $15 per month.

Whilst monthly recurring revenue was $1,100 in August 2024. In reality the monthly income figure is higher than this at around $2,000 due to some members paying annually for subscriptions.

It’s worth noting that Thread Creator will soon be re-branding to Buddyy. So we’ll be following their progress with keen interest.

EasyGen: $9.1K in Monthly Recurring Revenue

AI-powered LinkedIn post creator

EasyGen was launched in 2024 by Ruben Hassid as a LinkedIn post-creation service.

The AI-powered software is designed to help users generate new content for their LinkedIn accounts quickly and easily.

Customers can select an industry to target, a niche within that space, and a topic type. Artificial intelligence then generates a LinkedIn post aimed at capturing the attention of that exact audience.

Visitors can test out the service by producing three pieces of LinkedIn content for free. EasyGen then costs $59.99 for additional posts that can be published on the platform.

Ruben has shared that just 92 days after launching, EasyGen is already generating over $9,100 in monthly recurring revenue. We wouldn’t be surprised in the slightest to see this rise significantly going forward.

Supergrow: $11K in Monthly Recurring Revenue

LinkedIn post inspiration and creation platform

Supergrow was founded in May 2023 by Deven Bhooshan and Utsav Patel as a platform to help professionals grow their brands on LinkedIn.

The software contains several features designed to increase engagement and reach on the platform. Some of these include the ability to save and categorise ideas with a single click, as well as receiving tailored LinkedIn post inspiration on a specific topic.

Supergrow also allows customers to generate posts with the help of AI by matching the user's writing style. These posts can then include templated carousels and be scheduled for publishing.

Pricing for the service starts at $19 per month, which includes 50,000 words of content. The three additional pricing tiers, ranging from $29 to $500 per month, include additional word allowances and other benefits.

Despite operating as a team of two - though they are currently recruiting a front-end engineer - the business has supported over 3,000 customers to date.

This has helped drive monthly recurring revenue beyond $11,000, just 15 months after launching.

Megaphone: $47K in Monthly Recurring Revenue

Platform to boost social media engagement

Megaphone was founded by Michael Houck in 2023 as a platform to provide social media posts with instant organic engagement from relevant creators.

After Michael grew his own audience beyond 90,000 followers, he created Megaphone to support others to increase their reach.

Users can use the service to increase the views of their posts across LinkedIn and X by paying creators to engage with their content.

Customers can join the platform from $49 per month, and then deposit as much as they wish to spend on the service. This money is then sent to these vetted and matched creators in the relevant niche if they engage with the boosted posts within one hour of receiving them.

In 2023 Megaphone amplified over 2,000 posts which were boosted by almost 7,000 creators. This resulted in users of the service gaining more than 400,000 followers across X and LinkedIn.

The business now drives tens of millions of impressions for customers each month across a variety of niches. The growth of the business has led to Megaphone generating $47,300 in monthly recurring revenue.

Pallyy: $80K in Monthly Recurring Revenue

Social media scheduling and analysis service

Pallyy (initially called ShareMyInsights) was founded by Tim Bennetto in 2019 as a social media management and scheduling tool.

The service helps users to post to their social media platforms and analyse the impact from just one place. Pallyy also support managing the inbox of seven different social tools.

Tim spent four years building (self-taught) and then marketing the business single-handedly, and has only recently employed another team member to improve and scale the service.

Initial revenue came from charging customers just $5 per month. But, as the business and offerings have expanded, users now pay $18 per month for premium access to the service. Although, a free version remains allowing 15 posts per month.

Within the first year, Pallyy was achieving just $1,000 per month in revenue. This grew to $4,000 in the second. After introducing affiliate marketing and focusing on SEO, Tim grew this to $33,000 per month in the third year.

Pallyy, now with over 70,000 users, is achieving $80,000 per month in revenue. We'll continue to monitor this progress and provide relevant updates.

ContentStudio: $1M in Annual Revenue

Social Media Management Platform

ContentStudio was founded and bootstrapped by Waqar Azeem as a unified platform for managing socials.

Individual customers and teams can use the dashboard to plan, schedule and analyse their social media content.

These posts can be produced quickly and at scale using the AI capabilities of ContentStudio. This includes creation of social content containing AI-generated captions and images.

The 80,000 users of the service can opt into one of three pricing tiers. The first is $25 per month for individuals, $49 for teams and $99 per month for agencies.

ContentStudio is currently generating over $1 million in annual revenue. Waqar is also an advocate of using affiliates to grow the business, paying out over $105,000 in affiliate commissions so far.

Typefully: $112K in Monthly Recurring Revenue

Twitter Publishing, Analytics and AI Inspiration platform

Typefully was founded in 2020 by Fabrizio Rinaldi and Francesco Di Lorenzo as a service to create social media threads and analyse their impact.

Customers can use the service to schedule and publish posts on X, Mastodon and LinkedIn. Typefully also makes it possible to share drafts with team members to collaborate before going live with any posts.

The service features AI to support post rewriting, tweet inspiration, and automated DMs as well as the ability to transform social threads into blog posts.

As well as a free option which allows one post to a single X account, there are three pricing tiers available to customers.

The Creator subscription costs $16 per month with unlimited publishing and scheduling capabilities. The Team level costing $49 allows two teams with unlimited members, and the Agency tier costs $99 per month for an unlimited number of teams.

Typefully has been used by over 130,000 customers to date, and the now team of three people is generating over $112,000 in monthly recurring revenue.

Expandi: $9M in Annual Revenue

LinkedIn outreach automation software

Expandi was founded in 2022 by Stefan Smulders as a cloud-based automation tool for LinkedIn.

The software allows users to create automated outreach campaigns to qualified leads, talent candidates and potential investors. These emails and LinkedIn messages can be personalised to include images or GIFs.

Expandi has 15,000 users and is currently being used by 2,500 agencies running outreach on LinkedIn. The service costs $99 per month to use, which allows customers to choose from more than ten campaign types and seven scraping approaches.

Expandi has seen impressive growth since launching, with monthly recurring revenue reaching $337,000 after just 12 months. This upward trajectory has continued with the business now achieving $9 million in annual recurring revenue after just over two years.

They’ve no plans to stop there, with a business goal to reach $10 million in annual recurring revenue going forward.

MagicLinks: $21M in Annual Revenue

Source of organic revenue streams for influencers

MagicLinks was founded in 2015 as a way for creators to help monetise their followers.

The business allows influencers to earn an income as fans shop product recommendations across their social platforms.

Users that team up with MagicLinks can promote products, and receive commissions through partnerships with over 5,000 brands including the likes of Fendi, Nordstrom and Lululemon.

There are already more than 20,000 creators using the service, and the 975,000 videos they’ve created to date have attracted 56 billion views and $5.4 billion in sales.

This has allowed MagicLinks to post annual revenue figures of $21.8 million. A huge increase on the previous years' revenue of $9.6 million.

Linktree: $25M in Annual Revenue

Service highlighting all social media accounts from one clickable link

Linktree was founded in Australia in 2016 by Nick, Alex and Anthony as a way for content creators to share a link to their various social media profiles within their bio landing page.

Customers can use the service to create a link which then connects to all of the user's social media channels such as Instagram, X, YouTube and TikTok from one Linktree page.

The Linktree database then allows customers to analyse their audience and track engagement and revenue.

There are currently over 40 million people using the service, which is a huge jump from 24 million users in 2022. They boast some familiar names as part of the customer base including Selena Gomex and Major League Baseball.

There is a Free plan available, as well as a Starter tier costing $5 per month, a Pro option for $9 and a Premium priced at $24 per month, all offering different customisation and analysis variations.

In 2022 Linktree raised $110 million to continue its expansion, taking the total amount of investment to $165.7 million. This funding coincided with Linktree posting losses for the year, despite an annual revenue of $25 million.